BING ADVERTISING AGENCY

Bing Ads is a pay-per-click (PPC) advertising platform that allows you to build and run ads for your business.

With it, we can get you on top of Bing search results by paying for keywords that are relevant to your business.

It’s an easy way to increase your traffic and conversions. 

The key difference is that the Microsoft Search Network shows your text ads to potential customers who are already searching for your products or services.

When people click on your ad, they’ll go to your website to learn more or buy your product/service.

Running Bing Ads advertising campaigns is definitely worth it!

The Microsoft Search Network powers 37.6% of U.S. desktop searches and 8.2 billion monthly searches around the globe, plus connects you with 51 million searchers in the U.S. that Google can’t reach. 

In the U.S., the Microsoft Search Network has 129 million unique searchers.

So yes, Bing ads definitely work!

For any of our ads-only management packages, our minimum recommended budget is at least $2-3K per month.

Please note: this budget does not include our management fee.

This is a separate marketing budget you should have aside from our fee in order to guarantee the best results possible.

Yes! Bing Ads lets you advertise on one of the largest online networks, which has 50% of internet users.

This means that you will get traffic that is searching for exactly what you are offering.

This translates into more visitors, leads, and customers to your site from the day you launch your ad campaign.

You will also be able to remarket to past visitors, leads, and customers and outsmart your competitors. 

So whether you are a new or well-established business, Bing Ads is the fastest way to draw more attention to your brand and grow sales. 

Skillfully crafted ad campaigns will help your services/products get found by those who need them the most.

We’ve worked with over +50 different industries, including beauty & skincare, fashion & lifestyle, construction & manufacturing, entertainment, professional services, and more! 

However, we do not provide Bing Ads for websites that are not compliant with laws, regulations, Bing policies, or any campaigns that need approval from Bing Ads managers.

We also don’t work with industries related to sexual content, medicine, unprescribed drugs or unapproved substances, speculative and experimental medical treatment, recreational drugs or psychoactive substances, weapons or ammunition, products or services that enable dishonest behaviour, etc.

We do not support affiliate sites or industries where we have limited experience.

We reserve the right to refuse unethical campaigns.

If you want to make sure your industry is one we can work with, please book a call and we can discuss it!

Bing Ads and SEO are two different marketing channels.

While both concentrate on bringing in traffic to your site, the main difference between the two is the cost.

Bing Ads is paid while SEO is organic (non-paid).

Organic results are absolutely free, non-paid conversions or results on your website (meaning traffic, clicks, sales, ranking, etc).

Paid results are those that you pay for each click, visit, or conversion, which encompasses Google, Facebook, and LinkedIn ads.

Neither is better than the other because they both work towards different ends.

And actually, both can bring unbelievable results when combined!

Live results are always available in your Ad Accounts.

View a wide range of performance trends in your account to quickly see key stats: ad clicks, the number of times your ad appeared (impressions), spend, the average cost per click, click-through rate, average ad position, cost per acquisition and conversions.

We can also run performance reports to get insights into how well your campaigns are doing.

We also provide monthly video reporting for every service with the key actions, results, and next steps.

Also, your Bing Ads manager will monitor your campaigns on two bases: weekly and every two to three days.

Every week, your manager will optimize your campaign by applying recommendations, adding new keywords, creating new ads, and turning off ads, keywords, and ad groups that aren’t helping your conversions.

Also, every two to three days, your manager will review that everything in your account is running smoothly so that your budget is spent as smoothly as possible.

We are very proud of our hard work, but sadly, we can’t guarantee results, sales, or leads.

This is because any type of result will depend on the quality of your landing page, your products or services, your prices, and more.

What we can guarantee is that we will send targeted traffic to your site or your offer.

Your site and marketing funnel is responsible for converting this traffic into results, sales, or leads.

You provide the overall direction by telling us the landing pages, products, or services you want us to target, as well as providing any unique selling points & useful background information ( like 100% organic/vegan, over 30 years experience, free shipping, buy 2 get 1 free, special discounts, etc.)

With this information, we can work on building a custom tailor strategy for your business, find the right keywords for your business, and create killer & compelling Bing ads that will drive users to your site.

Customers search.
People enter search terms called keywords into search engines like Bing.

Customers see your ad.
If the keywords in your ad match a search, your ad appears next to or above search results on Bing.

Customers contact you.
We can configure your ad so people can call you, visit your website or go right to your door.

The Microsoft Search Network powers 37.6% of U.S. desktop searches and 8.2 billion monthly searches around the globe, plus connects you with 51 million searchers in the U.S. that Google can’t reach. 

In the U.S., the Microsoft Search Network has 129 million unique searchers.

Microsoft Search Network is a part of your customers’ life, powering the devices, apps and sites they use every day and meeting them in the moments that matter most.

Searchers find the Microsoft Search Network on Bing and partner sites, through Windows 10, Cortana and Office, plus across third-party platforms and partnerships — whether it’s search inside Amazon’s devices, web results for Siri and Spotlight Search on Apple devices or maps on thousands of leading websites.

The Microsoft Search Network consists of Bing and partner sites.

It’s where your business can reach a large and unique audience made up of millions of people who search every day.

Your ads could appear on the top or to the right of Bing, Yahoo and MSN search results.

And we can choose to target your ads to different geographic regions, times or days of the week, and even demographics.

Your current customers may search for your business by name, making it easy to find you in search results.

But customers you’ve yet to reach are more likely searching for general terms that wouldn’t necessarily bring up your business in search results.

Advertising next to relevant Bing search results puts your business front and centre with interested customers you otherwise might not reach.

Search engine optimization (SEO) is adjusting your website to improve your natural ranking in search results.

You cannot pay to improve your website ranking on Bing or Yahoo, thus we often refer to these results as unpaid or “organic” search results.

Clicks from SEO are free.

But SEO also requires technical expertise and involves some factors over which you have only limited control.

Search engine marketing (SEM) is paid advertising that appears next to or above unpaid (or “organic”) search results.

These paid ads are purchased through Microsoft Advertising.

You pay for SEM clicks.

But SEM gives you more control over when your website appears on results pages and you decide how much you want to pay.

And you can measure which ads are working and quickly improve your results.
You don’t have to choose between SEO and SEM.

You can do both!

Live results are always available in your Ad Accounts.

View a wide range of performance trends in your account to quickly see key stats: ad clicks, the number of times your ad appeared (impressions), spend, the average cost per click, click-through rate, average ad position, cost per acquisition and conversions.

We can also run performance reports to get insights into how well your campaigns are doing.