How to Start a Traditional Footwear Manufacturing Business
|Scheme preparation and approval||01 month|
|SSI provisional registration||1-2 months|
|Sanction of financial supports etc||2-5 months|
|Installation of machinery and power connection||3-4 months|
|Trial run and production||01 month|
Startup Costs: $2,000 – $10,000
Home Based: Can be operated from home.
Part Time: Can be operated part-time.
Franchises Available? No
Online Operation? No
Branding involves creativity; it is a necessity that you must put in place if you desire to stand out among the competition. Branding could be done in many ways, e.g. printing a peculiar logo in all you shoes, making a design that catches the eye, packaging you shoes in a unique style, etc. It is both a good market strategy and a way for costumers to identify your shoes. I wrote an article that guides you on making brilliant logos for your brand.
MARKETING AND ADVERTISING
To stay relevant in this dynamic evolving business of footwear production, you will need good market strategies. Use all available means to advertise your business. For a small-scale business, the cheapest, yet effective advertising method you can use is word of mouth. When you produce high quality shoes, your customers will spread the word about your craft. The catch is you have to make quality shoes.
If your budget is more robust, you could advertise your business on newspapers, magazines, television and radio. You could also sponsor entertainment show that will advertise your brand to the public.
To increase sales you could apply for contracts, to supply to big clients that will need large quantity of shoes. Examples of places where you may find big clients are; schools, government organizations like the army, navy, etc.
I put this section last for a reason. Most aspiring entrepreneurs spend so much time writing a business when they know almost nothing about the business. This is both time-wasting and unproductive. Of course, you need a business plan to decide the long-term feasibility of the business but, in the footwear production business, you need training and skills more.
The time you will spend writing a business plan could be better spent learning the art of the craft. When you learn, and you have the details, you are better informed to write a useful business plan.
Everybody needs shoes, and everybody wears them. Most people have more than one pair, other have closets full of shoes. The opportunities that lie in footwear production business are real and ever-present. With creativity and style, you could invest in this business and enjoy financial freedom.
If you need any help starting this business we can help increase your chances of success even before you start, we will assist you regarding this business.
We will conduct feasibility study highlighting every important detail you need to know about this business; and present it to you in a comprehensible format at a negligible cost. CLICK HERE TO SEND US A MESSAGE.
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