“I don’t have the capital.”
“Nobody wants to give me capital.”
“The banks have turned me down five times.”
These are some of the most common reasons people give for not starting or growing their businesses.
Access to capital is arguably the biggest threat to entrepreneurs around the world. And every year, thousands of passionate people – especially in Africa – give up on their business ideas, projects and dreams just because they can’t find capital.
But is lack of capital really the “serial killer of business dreams” that we claim it is?
In my experience and opinion, lack of capital is largely a convenient excuse. Yes, it’s true. In fact, I have found that capital is actually more abundant and available in today’s world.
And I have proof!
The problem is, many entrepreneurs who need capital don’t know where to look for it. That’s why the real problem is actually a lack of awareness about where and how to raise capital, and not a lack of capital.
Over the last decade, more capital has been flowing into places like Africa like never before. In 2015, the continent received up to $276.5 million in startup funding. In 2016, the number rose to $366.8 million. And these numbers are just for tech startups alone.
Over the long term, I really don’t see anything that would stop these capital flows from rising higher and higher as the years go by.
In this article, I dispel the myth of capital by showing you several examples of African entrepreneurs who have successfully raised funding to start, grow and expand their businesses.
I don’t just want to give you the facts. Facts can be boring, especially when you’re desperately looking for capital.
Instead, I’ll be sharing the success stories that prove just how possible it is to raise capital even in tough and challenging environments like Africa’s. And if these men and women can find capital in Africa, you can find it too!
But this article isn’t just about stories. It’s about fixing the misconceptions and wrong notions you’ve always had about raising capital for your business.
At the end of this article, I will introduce you to an interesting book that will open your eyes to the world of finance, and shows you how you can raise funding for any type of business, project or cause.
Ready to learn how to raise capital?
Like I said at the beginning of this article, “lack of capital” is not the problem. The real problem is a “lack of awareness.”
That’s why I wrote this book, one of the most comprehensive guides ever written for African entrepreneurs who are looking to raise funds to start, grow, or turn around a business.
The book is rich with information that reveals:
- The most dangerous Mental Roadblocks that hold many entrepreneurs back from attracting the capital they need for their business;
- The 5 BIG reasons investors and funding organisations are keen to release billions of dollars in funding every year;
- The 4 Major Categories investors use to classify and evaluate businesses that approach them for funding;
- The Top 15 Sources of Funding you should target to raise capital;
- The Good and Bad sides of each source of funding so you can make objective choices and decisions about the right source of funding for your business;
- Real-life examples and success stories of entrepreneurs who have successfully raised funding for their businesses;
- The SUCCESS FORMULA for attracting investors to fund your business;
- The 10 Most Important Things investors are looking for in any business before they invest;
- Practical Tips for identifying, targeting, approaching and attracting the right investors to fund your business; and
- The 5 most common mistakes you should avoid when you’re raising funding for your business.
Here’s the link to learn more about the book: https://www.wealth-ideas.com/get-funded-in-2021/